Chartered Association of Business Administrators

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Management Today - April - June 2009 - Issue 2

Cultural values and effective executional techniques in advertising A total of 1,000 urban young adults in five Asian countries (HK, China, Indonesia, Thailand and India) were telephone interviewed on their thoughts about the TV
advertisement/s that they liked, product that was being advertised and purchase intention. Their responses were summarised into seven likeable executional techniques and product categories.

The Islamic inter bank money market and a dual banking system: the Malaysian experience. When Islamic banking was being introduced in Malaysia in the 1980s, the basic
strategy was one of replication, essentially transforming the sources and application of funds of conventional banks into products acceptable to Islam.

Internal control, accountability and corporate governance - Medieval and modern Britain compared. The aim of this paper is to compare modern internal control systems with those in
medieval England.

An accurate formula for bond-portfolio stress testingThe sensitivity of a bond price[1] to small changes in its yield to maturity has been widely approximated by modified duration and convexity (Fabozzi et al., 2005). But the traditional way these two analytics are used is inappropriate to approximate the bond
price after a large change in the bond yield to maturity.

Money laundering with particular reference to the banking deposit transaction - An Islamic perspective.The purpose of this paper is to explain the theoretical framework of money laundering and expanded to study it from the Islamic perspective. As money laundering sustain truly “global issues” and thus should be treated as such.